/* Layout: soft textured hero with the real product, then rounded white panels that stick and stack as you scroll; one idea per panel. Light only, by choice. */
:root{
  --ground:#ecebee;      /* page ground between panels, faint plum-grey */
  --panel:#ffffff;
  --ink:#15131a;         /* text */
  --muted:#6d6876;       /* secondary text */
  --line:#e2dfe6;
  --plum:#4b2f57;        /* from the logo's left slash */
  --navy:#24364d;        /* from the logo's right slash */
  --tint:#f4f1f6;
  --sans:"Host Grotesk", "Helvetica Neue", Arial, sans-serif;
  --wrap:1200px;
  --stick:84px;
  color-scheme:light;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{background:var(--ground);color:var(--ink);font-family:var(--sans);font-size:17px;line-height:1.55;-webkit-font-smoothing:antialiased;font-weight:400}
body::before{content:"";position:fixed;inset:0 0 auto;height:env(safe-area-inset-top,0px);z-index:60;background:rgba(255,255,255,.9)}
a{color:inherit}
img{display:block;max-width:100%;height:auto}
:focus-visible{outline:2px solid var(--plum);outline-offset:3px;border-radius:6px}
h1,h2,h3{margin:0;font-weight:400;letter-spacing:-0.035em;line-height:1.04;text-wrap:balance}
p{margin:0}

/* header */
.top{position:sticky;top:env(safe-area-inset-top,0px);z-index:50;background:rgba(255,255,255,.86);backdrop-filter:saturate(1.4) blur(12px);-webkit-backdrop-filter:saturate(1.4) blur(12px);border-bottom:1px solid rgba(21,19,26,.06)}
.top .in{max-width:var(--wrap);margin:0 auto;height:64px;display:flex;align-items:center;justify-content:space-between;gap:24px;padding-left:max(20px,env(safe-area-inset-left,0px));padding-right:max(20px,env(safe-area-inset-right,0px))}
.brand{display:flex;align-items:center;gap:9px;text-decoration:none}
.brand .mk{height:26px;width:auto}
.brand .wm{height:19px;width:auto}
.top nav{display:flex;align-items:center;gap:30px}
.top nav a.l{text-decoration:none;font-size:15.5px;color:var(--ink);opacity:.8}
.top nav a.l:hover{opacity:1}
@media (max-width:760px){.top nav a.l,.top nav .dd{display:none}}
.dd{position:relative}
.dd > a.l{display:inline-flex;align-items:center;gap:5px}
.dd > a.l svg{opacity:.6;transition:transform .2s}
.dd .menu{position:absolute;top:100%;left:-14px;padding-top:12px;opacity:0;visibility:hidden;transform:translateY(-4px);transition:opacity .18s,transform .18s,visibility 0s .18s}
.dd .menu div{background:#fff;border-radius:12px;box-shadow:0 18px 40px -18px rgba(40,24,60,.35),0 0 0 1px rgba(21,19,26,.08);padding:6px;min-width:230px;display:grid}
.dd .menu a{display:grid;gap:2px;text-decoration:none;padding:10px 12px;border-radius:8px}
.dd .menu a:hover,.dd .menu a:focus-visible{background:var(--tint)}
.dd .menu b{font-weight:500;font-size:15px}
.dd .menu span{font-size:13px;color:var(--muted)}
.dd:hover .menu,.dd:focus-within .menu{opacity:1;visibility:visible;transform:none;transition:opacity .18s,transform .18s}
.dd:hover > a.l svg,.dd:focus-within > a.l svg{transform:rotate(180deg)}

.btn{display:inline-flex;align-items:center;gap:12px;font:500 15.5px/1 var(--sans);text-decoration:none;border-radius:10px;cursor:pointer;border:1px solid transparent;transition:background .2s,border-color .2s}
.btn-dark{background:var(--ink);color:#fff;padding:6px 6px 6px 16px}
.btn-dark:hover{background:#2a2531}
.btn-dark .arr{width:30px;height:30px;border-radius:7px;background:var(--plum);display:grid;place-items:center}
.btn-dark:hover .arr{background:#5e3c6d}
.btn-line{background:rgba(255,255,255,.7);border-color:rgba(21,19,26,.18);color:var(--ink);padding:13px 18px}
.btn-line:hover{border-color:var(--ink);background:#fff}
.top .btn-dark{font-size:14.5px;padding:5px 5px 5px 14px}
.top .btn-dark .arr{width:26px;height:26px}

/* stacking */
.stack{padding:0 12px 12px}
.card{position:sticky;top:var(--stick);border-radius:24px;overflow:hidden;transform-origin:50% 0;will-change:transform}
.card + .card{margin-top:14px}
.card .shade{position:absolute;inset:0;background:var(--ground);opacity:0;pointer-events:none;border-radius:inherit;transition:none}
.wrap{max-width:var(--wrap);margin:0 auto;padding-left:max(24px,env(safe-area-inset-left,0px));padding-right:max(24px,env(safe-area-inset-right,0px))}

/* hero */
.hero{background:#e9e4ef url("hero-texture.jpg") center/cover no-repeat;margin-top:12px}
.hero .wrap{padding-block:96px 0;text-align:center}
.hero h1{font-size:clamp(42px,6.6vw,84px);max-width:16ch;margin:0 auto}
.hero .sub{font-size:clamp(18px,1.6vw,21px);color:#3c3744;max-width:46ch;margin:26px auto 0}
.hero .ctas{display:flex;gap:12px;justify-content:center;flex-wrap:wrap;margin-top:36px}
.frame{margin:72px auto 0;max-width:1080px;border-radius:14px 14px 0 0;background:#fff;box-shadow:0 30px 70px -30px rgba(40,24,60,.45),0 0 0 1px rgba(21,19,26,.08);overflow:hidden}
.frame .bar{height:34px;display:flex;align-items:center;gap:7px;padding:0 14px;border-bottom:1px solid var(--line);background:#fafafa}
.frame .bar i{width:10px;height:10px;border-radius:50%;background:#dcd8e0}
.frame .bar span{flex:1;text-align:center;font-size:12.5px;color:var(--muted);margin-right:44px}
@media (max-width:700px){.hero .wrap{padding-block:64px 0}.frame{margin-top:48px}}

/* panels */
.panel{background:var(--panel)}
.panel .wrap{padding-block:clamp(56px,8vw,104px)}
.split{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);gap:clamp(32px,5vw,72px);align-items:center}
.split.flip{grid-template-columns:minmax(0,7fr) minmax(0,5fr)}
.split.flip .copy{order:2}
.copy{display:grid;gap:22px;align-content:center}
.kicker{font-size:14.5px;color:var(--plum);font-weight:500}
.copy h2{font-size:clamp(34px,4vw,54px)}
.copy p{font-size:18px;color:var(--muted);max-width:40ch}
.shot{border-radius:12px;overflow:hidden;box-shadow:0 24px 50px -28px rgba(40,24,60,.35),0 0 0 1px rgba(21,19,26,.08);background:#f7f8fa}
.shot-cap{font-size:13.5px;color:var(--muted);margin-top:12px}
@media (max-width:900px){.split,.split.flip{grid-template-columns:1fr}.split.flip .copy{order:0}}

/* statement panel */
.statement .wrap{padding-block:clamp(72px,10vw,140px)}
.statement h2{font-size:clamp(34px,4.6vw,62px);max-width:20ch}
.statement h2 span{color:var(--muted)}
.statement .fig{margin-top:56px;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));border-top:1px solid var(--line)}
.statement .fig div{padding:24px 24px 0 0}
.statement .fig div + div{padding-left:24px;border-left:1px solid var(--line)}
.statement .fig b{display:block;font-weight:300;font-size:clamp(38px,4.4vw,56px);letter-spacing:-0.04em;line-height:1;font-variant-numeric:tabular-nums}
.statement .fig span{display:block;margin-top:10px;color:var(--muted);font-size:15.5px;max-width:26ch}
.statement .note{margin-top:28px;font-size:13.5px;color:var(--muted)}
@media (max-width:700px){.statement .fig{grid-template-columns:1fr}.statement .fig div,.statement .fig div + div{padding:20px 0;border-left:0}.statement .fig div + div{border-top:1px solid var(--line)}}

/* proof */
.proof{background:var(--tint)}
.proof .grid{display:grid;grid-template-columns:minmax(0,6fr) minmax(0,5fr);gap:clamp(32px,6vw,96px);align-items:end}
.big{font-weight:300;font-size:clamp(110px,17vw,220px);letter-spacing:-0.06em;line-height:.85;color:var(--plum)}
.big small{font-size:.42em;letter-spacing:-0.03em}
.proof .lbl{margin-top:24px;font-size:clamp(20px,2vw,26px);letter-spacing:-0.02em;line-height:1.25;max-width:24ch}
.proof .side{display:grid;gap:0;border-top:1px solid #d9d3de}
.proof .row{display:grid;grid-template-columns:96px 1fr;gap:16px;align-items:baseline;padding:20px 0;border-bottom:1px solid #d9d3de}
.proof .row b{font-weight:400;font-size:32px;letter-spacing:-0.03em}
.proof .row span{color:var(--muted);font-size:15.5px}
.proof .more{margin-top:28px;display:flex;flex-wrap:wrap;align-items:center;gap:16px}
.proof .more small{color:var(--muted);font-size:14px}
@media (max-width:900px){.proof .grid{grid-template-columns:1fr;align-items:start}}

/* team */
.team-h{font-size:clamp(34px,4vw,54px);max-width:18ch}
.team{margin-top:52px;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:clamp(24px,4vw,56px)}
.person{display:grid;grid-template-columns:88px minmax(0,1fr);gap:20px;align-items:start}
.person img{width:88px;height:88px;border-radius:12px;object-fit:cover}
.person h3{font-size:22px;letter-spacing:-0.02em}
.person .role{color:var(--plum);font-size:14.5px;margin-top:4px}
.person p{color:var(--muted);font-size:15.5px;margin-top:12px;max-width:44ch}
@media (max-width:800px){.team{grid-template-columns:1fr}}

/* contact */
.contact .grid{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,6fr);gap:clamp(32px,6vw,96px);align-items:start}
.contact h2{font-size:clamp(38px,4.6vw,62px)}
.contact .copy p{margin-top:4px}
form{display:grid;gap:14px}
.two{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.f{display:grid;gap:6px}
.f label{font-size:14px;color:var(--muted)}
.f input,.f textarea{font:inherit;font-size:16px;color:var(--ink);background:var(--tint);border:1px solid transparent;border-radius:10px;padding:12px 14px;width:100%}
.f input:focus,.f textarea:focus{outline:none;border-color:var(--plum);background:#fff}
form .btn{justify-self:start;margin-top:6px}
.fnote{font-size:14px;color:var(--muted)}
.fdone{font-size:15px;color:#1f6b4b}
@media (max-width:900px){.contact .grid{grid-template-columns:1fr}}
@media (max-width:480px){.two{grid-template-columns:1fr}}

footer{padding:28px 0 36px}
footer .wrap{display:flex;justify-content:space-between;align-items:center;gap:16px;flex-wrap:wrap;font-size:14px;color:var(--muted)}
footer nav{display:flex;gap:22px;flex-wrap:wrap}
footer a{text-decoration:none} footer a:hover{color:var(--ink)}

/* reveal: only once JS confirms it can run the observer */
.rv .reveal{opacity:0;transform:translateY(28px);transition:opacity .9s cubic-bezier(.2,.7,.2,1),transform .9s cubic-bezier(.2,.7,.2,1)}
.rv .reveal.d1{transition-delay:.08s}.rv .reveal.d2{transition-delay:.16s}.rv .reveal.d3{transition-delay:.24s}
.rv .reveal.on{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}.rv .reveal{opacity:1;transform:none;transition:none}.card{transform:none!important}.card .shade{display:none}}

/* What's different: live grid of synthetic experiments + comparison */
.diff-grid{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,6fr);gap:clamp(32px,5vw,72px);align-items:center}
.lab{margin:0;min-width:0}
.lab canvas{display:block;width:100%;height:clamp(200px,24vw,300px);border-radius:12px;background:var(--tint)}
.lab figcaption{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;margin-top:12px;font-size:14px;color:var(--muted);font-variant-numeric:tabular-nums}
.lab figcaption .w{display:inline-flex;align-items:center;gap:8px;color:var(--ink)}
.lab figcaption i{width:10px;height:10px;border-radius:2px;background:var(--plum)}
.vs{margin-top:clamp(40px,6vw,72px);border-top:1px solid var(--line)}
.vs-row{display:grid;grid-template-columns:minmax(0,3fr) minmax(0,4fr) minmax(0,4fr);gap:24px;padding:16px 0;border-bottom:1px solid var(--line);font-size:16px;align-items:baseline}
.vs-row > span:first-child{color:var(--muted);font-size:14.5px}
.vs-row > span:nth-child(2){color:var(--muted)}
.vs-row > span:nth-child(3){color:var(--ink);font-weight:500}
.vs-head{padding:12px 0;font-size:14px}
.vs-head > span:nth-child(2){color:var(--muted)}
.vs-head > span:nth-child(3){color:var(--plum);font-weight:500}
@media (max-width:900px){.diff-grid{grid-template-columns:1fr}}
@media (max-width:640px){
  .vs-head{display:none}
  .vs-row{grid-template-columns:1fr;gap:4px}
  .vs-row > span:nth-child(2)::before{content:"Scenario tools: ";color:var(--muted)}
  .vs-row > span:nth-child(3)::before{content:"skuel: ";color:var(--plum)}
}

.statement .kicker{margin-bottom:22px}
.contact .assure{font-size:15px;color:var(--muted);padding-top:18px;border-top:1px solid var(--line);max-width:40ch}